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YETI - Easier packing, drink fetching, and unpacking. The ultra-strong magnetic seal on the All-New Hopper M30 Soft Cooler is a breeze to open, and closes almost on its own. Learn more
YETI on Twitter: "Two easy-open buckles offer extra protection for the ultra-leak-resistant magnetic seal, ensuring it'll stay closed even when it's at the bottom of a gear pile, or if it takes
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